What does “Vegan-Friendly” mean?
Clarins has launched My Clarins, its very first range of skincare products for millennials, a target audience that has a soft spot for the planet and animal welfare. My Clarins speaks to the issues dear to their hearts.
1. A unique, Clarins approach
The “vegan-friendly” tag isn't linked to any official label or certification awarded by an independent body. Faced with a myriad of existing vegan labels, with all their many different certification criteria and geographic scope, Clarins decided to set up its own to showcase its commitment to animal welfare. By vegan-friendly, Clarins means its products do not have official vegan certification.
2. Clarins' commitment to animal welfare
Through the My Clarins products' vegan-friendly label, Clarins is guaranteeing that you are buying cosmetic products that do not contain any animal-derived raw materials and have not been tested on animals, as they are not sold in countries where animal testing is mandatory.
In parallel to this, Clarins is committed to working towards eradicating animal testing around the world. Clarins' research teams use cutting-edge safety testing methods that do not work with animals (known as alternative methods) to provide its consumers with premium products of the highest quality. The Clarins Group is committed to working towards eradicating animal testing around the world. This is why Clarins' research teams are continuing to invest in scientific research in order to promote complete acceptance of non-animal testing methods, by working closely with international authorities in the field.
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